Purpose. Impact. These terms are thrown around more than ever these days, including in some unexpected places, like one of the world’s largest investor’s annual letter. Purpose statements are printed on everyday objects and impact investing or sustainability are as likely as gross margins to be discussed over lunch in some offices. We have yet, though, to pay as much attention to the concept of ‘meaning,’ at our collective peril.
For this and more articles from PWN Global, join our FREE community today.Read the full article at Forbes Welcome